From Intention to Completed Action
Every solution we offer is powered by our Motivational Patient Guidance framework — nine behavioral techniques that transform patient interactions from routine touch points into measurable next steps. Not engagement. Activation.
Explore Patient Activation →
Uncover What's Really in the Way
Our Activation Agents use the Stressor Inventory process to surface non-clinical blockers — transportation, finances, fear, confusion — and mobilize solutions before patients even ask. Removing barriers is where activation actually happens.
Explore Barrier Resolution →
The Right Nudge at the Right Moment
Our Enterprise GPS platform continuously monitors each patient journey, builds motivational profiles, and selects the next best action in real time — escalating to human Activation Agents when empathy matters more than efficiency.
Power of "Why" →
Intelligence Layered Into Every Interaction
AI doesn't replace our clinical and activation expertise — it amplifies it. From predictive risk scoring to real-time sentiment analysis and automated follow-up triggers, our AI layer ensures no patient slips through the cracks.
Explore Hospitals & Health Systems →
Explore Practices →
Explore FQHCs & Community Health →
Explore Payers & Health Plans →
If you’ve recently opened up a new medical practice, let us first say: Congratulations! You’ve taken your first step from physician to medical entrepreneur. This is an exciting step in your life and, hopefully, will be the first of many great things to come for your new business.
You might have a little bit of anxiety for the future. Growing a medical practice is not easy, and it’s not as simple as doing a great job as a doctor. That’s part of it, but growing and running your own practice is just like growing and running your own business. After all, it IS your own business.
If you’re like many doctors, then you want your primary focus to be on the patients. We’re going to give you some tips to help you grow your medical practice while keeping your focus on patient outcomes.
As a physician, you hold a special place in your community. People inherently trust you much more and hold you in high regard because of your profession. If you run a practice, you’re an important pillar of the community and you have to present yourself as such.
Join your local chamber of commerce or board of trade. Attend and/or sponsor events that happen in your local area, both virtual and in person. Provide articles and content for your local blogs and newspapers. Comment and provide conversation in local social media groups.
Social media is here to stay, and in 2020 it’s more important than ever. Social media is, for better or for worse, where people get their news, learn about local matters, connect with friends and family, and interact with their local community. Be where your people are!
Many physicians feel awkward about being visible on social media. You might consider it somewhat unprofessional. It’s true that social media is NOT the place to post about sensitive matters. But, social media is an easy way to connect with your community and your patient base.
People trust review sites. When considering doing business with any local establishment, people often go straight to Google, Yelp, Facebook, Angie’s List, or some other review site and take a look at what people are saying.
When you first start out, you won’t have any reviews. But, as you start to get patients, you’re going to want them to talk about their experiences with you. Simply have your front desk staff ask them to write a review and remind them via email to provide feedback on review sites. Don’t incentivize reviews or ask them to specifically write a positive review. And definitely don’t get fake reviews! This could ruin any trust that you build in your community.
As you grow, bottlenecks in your operation will be exposed. Investing inefficiencies early will help you scale up effectively and will allow you to take on larger patient loads early on. You want to make sure that your administrators, nurses, physicians, and other staff are able to do their jobs effectively. Invest in technology to make it easy for your staff to access medical records, input charts, access lab results, and communicate with other practices for patient referrals.
Using a patient portal system is one of the first things you should consider. This will give patients easy access to their medical records, make it easier for them to schedule an appointment, and make it easy to give patients the educational material they need to manage their condition when they’re not seeing you. Make sure your patient portal is accessible on mobile, as well!
Growing your medical practice requires a strategic approach that balances patient care with operational efficiency. By implementing the tips discussed, you can enhance patient satisfaction, streamline processes, and position your practice for sustained growth.
At Guideway Care – Sequence To Activation, we specialize in providing tailored solutions to help healthcare providers achieve these goals. Our services include effective website design, digital marketing, healthcare CRM/EMR integration, and medical call center support, all designed to attract and retain patients while optimizing your practice’s performance.
Contact us today to elevate your medical practice.