Insights & Resources
Sequence to Activation
The latest thinking on patient activation, behavioral science, AI-enhanced triage, and what it takes to close the engagement gap.

How to Reduce Call Abandonment Rates in Your Medical Contact Center
As a healthcare organization, you want to ensure your patients receive the assistance they need in a timely and satisfying manner. Failure to deliver quality interactions with patients reaching out to your medical call center can lead to high call abandonment rates. This can hurt your practice’s re…

Implementing Chronic Care Management Strategy For Streamlined Healthcare Services
Care management is the implementation of individualized healthcare solutions to meet a patient’s unique needs. It helps patients with chronic ailments manage their conditions and the related problems that arise from them more effectively. It also aims to inhibit or minimize the progression of vario…

Difference Between Call Center Occupancy vs. Utilization?
Call centers utilize different metrics to measure performance and results. They also use these indicators to monitor customer satisfaction and improve business operations. Occupancy vs. utilization are among the key performance indicators call centers use to track the time spent engaging customers…
Unveiling the Significance: Why Patient Access to Medical Records Is Crucial
In an era where information is power, patient access to medical records stands as a cornerstone for effective healthcare. But why does this matter so much? Let’s explore the multifaceted reasons that make access to health records not just a convenience but a necessity.
The Changing Landscape of Hea…
Crafting the Ultimate Guide To Creating Healthcare Video Content: Four Key Considerations
In a world where digital media reigns supreme, healthcare organizations can’t afford to lag behind. Video content has emerged as a powerful tool for engaging patients and conveying complex medical information in an easily digestible format. But how do you create compelling healthcare video content…

5 Indicators Your Medical Contact Center Data Needs Organizing: A Guideway Care Sequence of Activation Guide
In the healthcare sector, data management is not just a technical requirement but a critical factor that can make or break the quality of patient care. Disorganized data in call centers can lead to inefficiencies, poor patient experiences, and even medical errors. This article aims to shed light on…
How Medical Answering Services Elevate the Doctor-Patient Relationship: A Guide by Guideway Care Sequence of Activation
In today’s fast-paced healthcare environment, the doctor-patient relationship is more crucial than ever. Medical answering services have emerged as a pivotal tool in enhancing this relationship, offering a myriad of benefits to both healthcare providers and patients.
The Imperative for 24/7 Availab…
Navigating the Maze: Overcoming 3 Key Challenges in Integrated Voice Response Systems
Interactive Voice Response (IVR) systems have become an integral part of customer service across various industries. These systems allow businesses to handle a large volume of calls efficiently by automating the initial stages of customer interaction. However, like any technology, IVR systems come…
Providing 24/7 Live Answering Services for Healthcare: The Guideway Care Sequence of Activation Advantage
In today’s fast-paced world, healthcare doesn’t clock out at 5 p.m. Patients require around-the-clock healthcare answering services to address their concerns, schedule appointments, and seek emergency help. This is where 24/7 live answering services come into the picture. Guideway Care offers a rob…

Multilocation Marketing in Healthcare: The Biggest Challenges for Providers
Healthcare advertising involves reaching and engaging audiences across multiple locations. Healthcare providers with facilities in various locations often face challenges when crafting and executing marketing strategies. Let’s look at some of the challenges associated with multilocation marketing i…

Call Center Customer Satisfaction: A Comprehensive Guide for Healthcare Providers
Ensuring high customer satisfaction is not just a desirable outcome—it’s a requirement. Patient interactions in healthcare call centers can be highly sensitive and complex, making customer satisfaction a key measure of success. This comprehensive guide discusses the strategies and best practices fo…

How To Improve Your Healthcare Practice’s Email Marketing Strategy
Email marketing has become a powerful tool for healthcare providers to engage with patients, disseminate information, and promote services. However, achieving success in healthcare email marketing requires a strategic approach. This article explores key email marketing guidelines to enhance your so…