Insights & Resources
Sequence to Activation
The latest thinking on patient activation, behavioral science, AI-enhanced triage, and what it takes to close the engagement gap.

How Do Healthcare Call Centers Differ From Traditional Call Centers?
Customer service is the key to any successful business, and healthcare call centers are no exception. Like any other company, healthcare organizations must provide exceptional customer service to keep their patients engaged and satisfied.
Read more: How To Use Healthcare Call Centers To Provide A B…

The Top Tips for Ensuring a HIPAA-Compliant Call Center
If you’re running a call center, it’s essential to make sure that you are HIPAA compliant. This means that you are taking the necessary steps to protect the privacy of your patient’s data. HIPAA is the Health Insurance Portability and Accountability Act, and it sets the standards for how patient da…

What Is HIE and Why Is It Important?
A Health Information Exchange, or HIE, is a secure network that lets healthcare providers share patient data. This is important because it enables doctors to access a patient’s medical history, regardless of where they are treated. Without an HIE, doctors would have to request this information from…

Critical Steps for Successful Provider Credentialing
If you’re a healthcare provider, then you know the importance of credentialing. This process is essential for ensuring you can provide quality patient care.
Proper credentialing will also give you access to more insurance plans and networks, leading to more patients.
Healthcare credentialing soft…

Understanding Google Analytics 4 for Healthcare Brands
The healthcare industry is trying to provide quality patient care. In addition to meeting regulatory requirements, healthcare providers must also contend with the rising cost of care and the increasing demand for services.
Google Analytics can help healthcare brands overcome these challenges by pr…

How to Analyze Healthcare Call Center Data to Improve Efficiency?
Medical call centers are a vital part of the healthcare industry. They support patients and doctors and help keep the lines of communication open. As with any business, it is essential to analyze the data collected by medical call centers to improve efficiency and customer satisfaction.
Some of th…
6 Key Benefits of Cloud Computing in Healthcare
Cloud computing is becoming more and more popular in the healthcare industry. It offers several key benefits that appeal to hospitals, clinics, and other medical organizations. There are many benefits to using the cloud for healthcare organizations, including cost savings, improved efficiency, incr…

The Right Balance: Technology and Patient Care
Technology has infiltrated all aspects of our lives. In the healthcare sector, technology has been a significant game-changer. It has helped improve patient care and safety while reducing costs.
However, there is a fine line between using information technology to improve patient care and using it…

Why Patient Education Vital for Engagement & Better Outcomes?
The internet is a vast medical information resource, but it can be tough to sift through everything and figure out what’s reliable. Physicians often complain that patients come in with pages of “research” that are inaccurate or misleading. Patients need to get their information from credible source…

How to Market Your Telehealth Services
Post-pandemic healthcare consumers’ needs and expectations have changed, increasing the demand for telehealth services. Rural areas have been hit the hardest, with patients often traveling long distances for care. It is where telehealth can have the most significant impact.
Read more: Why Is Teleh…

How to Conduct Keyword Research for Local Medical SEO: The Ultimate Guide
You must know how to do keyword research if you’re a healthcare professional looking to improve your website’s local search engine visibility.
Around 18% of local mobile searches turn into a sale within a day. Hence, if a patient is looking for a doctor or healthcare service in their area, there’s…

Animated Explainer Videos for Healthcare Businesses: How They Benefit and Examples
Healthcare businesses have a lot of competition. To stay ahead, they need to use every tool at their disposal. Animated explainer videos are one such tool that can be highly beneficial for healthcare businesses.
They can help you educate patients, attract new customers, and increase brand awarenes…