Author: Jeff Tormey
Critical Steps for Successful Provider Credentialing
Written by Jeff Tormey on . Posted in Connect.
1. Pre-credentialing
This step is essential in laying the groundwork for a smooth and successful credentialing process. During pre-credentialing, you will need to gather all the required documentation from the provider. This includes their medical license, malpractice insurance information, and other relevant credentials. A credentials verification organization (CVO) is a third-party company that double-checks a healthcare facility’s or insurance company’s credentials. CVO will confirm the provider’s medical license, education, and training.2. Applying for Privileges
The next step is to submit an application for clinical privileges at the facility where you would like to practice. This form will ask for basic information about your qualifications and experience. The privileging process can take several weeks or even months, so starting this process as early as possible is essential. You will need to collect several supporting documents to complete your privileging application. These may include your medical license, DEA certificate, malpractice insurance information, and board certification. Depending on the facility, you may also need to provide letters of recommendation or references.3. Undergoing a Site Visit
After your privileging application has been reviewed and approved, you will be scheduled for a site visit. This is an opportunity for the facility to assess your skills and qualifications. The site visit may include an interview and a tour of the facility.4. Application Submission
After you have gathered all the required documentation, you must apply to the credentialing body. The application will likely be in the form of an online portal but could also be a paper document. Depending on the organization, a fee may be associated with applying.5. CAQH ProView and Credentialing Applications
The next step in the process is to complete your CAQH Proview profile and begin working on your credentialing applications. CAQH Proview is a centralized, online repository of credentialing information for health care professionals. Commercial and government payers require that providers complete a CAQH Proview profile. CAQH contains information like: – your medical school and residency training – your medical license(s) – your board certification(s) – your malpractice insurance information – your NPI number Completing your CAQH Proview profile can be time-consuming, but ensuring that all information is entered correctly is essential.Conclusion
Healthcare providers must be credentialed by each organization they wish to treat patients. Credentialing verifies a provider’s qualifications, including reviewing their education, training, work history, and state licensure requirements. Guideway Care offers the best CRM/EMR integration software in the market. “Our software will free up your staff’s time so they can focus on other important tasks and improve your organization’s bottom line. Reach us out to see the impact firsthand!”Understanding Google Analytics 4 for Healthcare Brands
Written by Jeff Tormey on . Posted in Connect.
What Is Google Analytics 4 and How Does It Work?
Google Analytics is a tool to help healthcare brands better understand their online audience and improve the quality of patient care. Google Analytics allows you to track website traffic, conversion rates, and other vital metrics. It also provides insights into how patients interact with your website and how they find your brand online. Google Analytics is constantly evolving, and the latest version, Google Analytics 4, is designed to provide even more insights into your online audience. GA-04 enables healthcare brands to track patient behavior across devices and platforms, including mobile and web. It also provides a deeper understanding of how patients interact with your brand online.What Are the Unique Features of Google Analytics 4?
Several features of Google Analytics can be beneficial for healthcare brands, including:1) The Ability To Track Conversions and Goals
This can help determine which marketing efforts drive the most patients to your website or practice. For example, if more patients come to your website after seeing an ad on Facebook, you can focus your marketing efforts on that channel.2) The Ability To Track User Behavior
This includes what pages they visit, how long they stay on each page, and what actions they take while on your site. This information can help you improve your website design and content to meet your patient’s needs better.3) Enhanced Data Collection
Google Analytics now offers more ways to collect data, such as through “streams” and “parallel tracking.” This means you can get a complete picture of how patients interact with your brand online. For example, patients may start their journey on one device (such as a smartphone) and then switch to another (such as a laptop) before finally converting (scheduling an appointment). By tracking this data, you can ensure your website is optimized for all devices.4) Improved User Experience Reporting
Reporting and analysis in Google Analytics have always been about understanding how users interact with your site or app. The new Google Analytics provides even more insights into user behavior, including what led them to your site and their actions there. This information is used to improve the user experience on your site or app, making it more likely that users will return in the future. For designing the best medical websites, contact Guideway Care. We are experts at understanding the needs of both patients and providers.How to Analyze Healthcare Call Center Data to Improve Efficiency?
Written by Jeff Tormey on . Posted in Healthcare Companies.
1. Segment Patients Based on Their Needs
When you analyze your call center data, you should start segmenting your patients based on their needs. This will let you understand which type of patients are calling most often and what they need from your call center. There are a few different ways to segment patients: – By condition: Segmenting patients by their condition will help you understand which diseases or health problems are causing the most calls to your center. This information can improve patient care and target public health campaigns. – By age: Segmenting patients by age will help you understand which age groups use your call center the most. You can target marketing efforts and improve patient care.2. Track Patient Outcomes
Contact center data analytics can help you track how well your team handles patient inquiries and convert them into successful appointments. By understanding which interactions are falling through the cracks, you can make necessary changes to improve efficiency. Additionally, analyzing historical data can help you predict when call volume will spike so that you can staff accordingly. Some best practices for tracking patient outcomes include: – collecting data on every inbound and outbound call – analyzing call lengths and wait times – comparing average handle time to abandonment rates – measuring first call resolution rates – examining post-call surveys.3. Analyze Call Center Performance Data
Some ways to do this are to look at: – the average handle time of calls – the number of abandoned calls – call volume by day and time This data can help you to see where inefficiencies might be occurring so that you can make changes to improve things. For example, if you see many calls being abandoned, you might need to increase staffing levels during peak times. Another way to use call center data is to analyze customer satisfaction levels. This can be done by looking at survey results or tracking the number of repeat customer calls. If you see that customer satisfaction is low, you can take steps to improve things like the quality of your agents or the way that calls are handled.4. Use Data To Improve Customer Service and Satisfaction
Patients are more likely to call a medical center’s customer service line when they are dissatisfied with their experience. By analyzing call center data, medical centers can identify patterns and trends in customer complaints. This information can be used to make changes that improve the patient experience and reduce the number of calls to the customer service line. Contact Guideway Care for medical call center services. Our team of experts will help you set up a system and analyze your data to improve efficiency.6 Key Benefits of Cloud Computing in Healthcare
Written by Jeff Tormey on . Posted in Healthcare Companies.
1) Electronic Health and Medical Records
One of the most important benefits of using the cloud for healthcare is that it provides a secure way to store and share electronic health records (EHRs) and medical records (EMRs). In the past, these records were often stored on paper, which made them difficult to access and share. With the cloud, healthcare providers can store EHRs and EMRs electronically and share them with other providers quickly and easily. This allows better coordination of care and can help improve patient outcomes. Read more: EMR vs. EHR: How Do These Two Terms Differ?2) Streamlining Processes
Cloud computing can help to streamline processes within a healthcare organization. For example, it can manage and store patient records, schedule appointments, and process insurance claims. Healthcare organizations can save time and money on administrative tasks by using the cloud. These include automated tasks such as data entry, appointment scheduling, and billing. In many cases, these processes can be done more accurately and efficiently using cloud-based applications.3) Better Data Security
When it comes to health information, security is paramount. The Health Insurance Portability and Accountability Act (HIPAA) requires healthcare organizations to take specific measures to keep patient data private. Cloud vendors are typically well-equipped to meet these requirements with data encryption, user authentication, and activity logging. In addition, by storing data off-site, organizations can further protect their data in the event of a physical security breach. While on-premises solutions can offer these security features, they typically require more IT expertise to implement and maintain them. By outsourcing data security to a cloud vendor, healthcare organizations can free up valuable resources and focus on their core mission.4) Flexibility and Scalability
Cloud computing is flexible and scalable, both essential qualities for a successful healthcare organization. The cloud can be quickly adapted to changing needs and demands, making it an ideal solution for a rapidly growing or constantly evolving healthcare organization. Additionally, the cloud can be easily scaled up or down as needed, without the need for expensive new hardware or software.5) Enhance Patient Experience
Patients are the heart of healthcare, and their experience should be at the center of everything we do. Cloud-based solutions can help by providing patients with access to their health information anytime, anywhere. This is not only convenient for patients, but it also helps them to be more engaged in their care.6) Cost-effective Solution
The cloud is a cost-effective way to store, manage and process data. Healthcare organizations can save on infrastructure and maintenance costs by using the cloud. Cloud providers often offer pay-as-you-go pricing models, which can help healthcare organizations control their costs. For example, patient data can be stored in the cloud and accessed by authorized personnel from any location. This can help healthcare organizations save on the cost of storing and maintaining data in their facilities. Guideway Care offers the best CRM in the healthcare industry. We provide our clients with a complete solution that helps them manage their patient data, including contact information, treatment history, and insurance details.The Right Balance: Technology and Patient Care
Written by Jeff Tormey on . Posted in Connect.
1) It Helps You Understand Your Patients Better
With technology at your fingertips, you can quickly access a patient’s complete medical history in seconds. This gives you more time to focus on developing a rapport with the patient during consultations. Moreover, much electronic health record (EHR) systems now have features that allow you to gather relevant information about a patient’s condition. This can be useful if you are trying to explain a diagnosis or treatment plan.2) You Can Use It To Keep Track of Their Medical Records
Healthcare technology has transformed the way patient medical records are stored and accessed. In the past, patient medical records were often kept in paper files that were difficult to keep track of. With electronic health records (EHRs), healthcare providers can easily access patient medical records. This allows for coordination of care and improved communication between healthcare providers and patients. EHRs also make it easier for healthcare providers to track their patients’ progress. By tracking important health metrics, such as blood pressure and weight, healthcare providers can more easily identify when a patient’s condition is worsening. This allows for earlier intervention and improved outcomes.3) It Can Help You Improve Communication With Your Patients
With the advent of new technologies, patients are now more empowered than ever. They have access to an unprecedented amount of information at their fingertips, and they are no longer afraid to ask questions or demand answers. For example, chronic care patients can now track their vital signs and send them directly to their care team via secure portals or apps. This saves time and money and gives patients greater control over their health and well-being. In addition, this open communication can help build trust between patients and providers.4) You Can Use It To Provide Better Customer Service
When you have the right tools, you can use technology in nursing to your advantage and provide better customer service. Automating tasks will free up time for your staff to focus on more critical tasks. In addition, by using data analytics, you can identify patterns and trends that can help you improve your services. For example, nurses can use data analytics to track patient satisfaction rates. If you see a decline in satisfaction, you can take steps to improve the quality of care. You can use technology to improve communication with patients. By using appointment reminders, you can help reduce no-shows. Check the patient tracking system by Guideway Care for improving patient flow and access to care. Our care coordinators increase patient engagement with technology like our web portal and care management software. Contact us to get more information.Why Patient Education Vital for Engagement & Better Outcomes?
Written by Jeff Tormey on . Posted in Connect.
1. Patients Are Better Informed About Their Health Conditions and Treatment Options
According to the American Academy of Family Physicians (AAFP), patient education alters consumer knowledge, attitudes, and skills to preserve or improve health. When patients are armed with the correct information, they can make better decisions about their health. For example, a patient with diabetes who understands the importance of diet and exercise is more likely to make lifestyle changes to improve their condition.2. It Can Improve Patient Compliance With Treatment Plans
HIPAA-compliant patient education software can make it easier for providers to ensure patients understand their treatment plans and take their medications as prescribed. By communicating directly with patients through secure messaging and appointment reminders, providers can help increase patient compliance rates and improve health outcomes.3. It Can Help Reduce Medical Errors and Misunderstandings
When patients are well-educated about their health and treatment options, they are more likely to be engaged in their care. It can help reduce medical errors, as patients will be more likely to catch things that might have been missed. It can also help to prevent misunderstandings between patients and providers. When everyone is on the same page, it can help to ensure everyone is working together towards the best possible outcome.4. Healthcare Cost Reduction and Time-Savings
Healthcare centers offering patient education services have been shown to save time and money. It is because when patients are better informed about their health, they make fewer visits to the doctor. They also better understand when they need to see a doctor and when they can take care of themselves. Additionally, patient education services help people manage chronic conditions more effectively. When patients know how to care for themselves properly, they are less likely to experience complications requiring more expensive and time-consuming medical interventions. Guideway Care can make the best healthcare educational videos for your hospital. Our experience in video production, animation, and post-production will ensure your videos are high quality and engaging for patients.How to Market Your Telehealth Services
Written by Jeff Tormey on . Posted in Connect.
1. Create a Website Specifically for Your Telehealth Services
A website is a necessity for marketing your telehealth services. It will give potential patients an easy way to learn more about what you offer and how to get in touch with you. Ensure a website is optimized for search engines so potential patients can easily find it when looking for telehealth services in your area. Some SEO tips for creating a good website include: – Use relevant keywords in your website content – Make sure your website is mobile-friendly – Give easy navigation – Include testimonials and reviews – Use high-quality visuals2. Make a Video Explaining Your Telehealth Services and How They Work
Using video on landing pages can increase conversion by 86%. So, if you’re looking to market your telehealth services, one of the best things you can do is create a video explaining what they are and how they work. Not only will this help potential patients understand what you’re offering, but it will also show that you’re a forward-thinking, modern practice that’s keeping up with the latest trends in healthcare.3. Use Social Media To Promote Your Telehealth Services, Including Paid Advertising Campaigns
Social media platforms like Facebook, Twitter, and LinkedIn offer a cost-effective way to reach out to potential patients and promote your telehealth services. You can use social media to share blog posts, articles, and other content that will help educate patients about the benefits of telehealth. You can also use social media to run paid advertising campaigns that target specific demographics. When it comes to paid advertising, use keywords that patients are likely to search for when looking for telehealth services. Remember, tracking your results is essential to see what’s working and adjust your sample telehealth business plans accordingly.4. Leverage Email Marketing
Your email list is one of the valuable marketing assets. Ensure you’re leveraging it to its fullest potential by promoting your telehealth services to your subscribers. Consider creating a dedicated email campaign highlighting telehealth’s benefits and how your services can help them. You can also include testimonials from satisfied patients to help build trust and credibility. Guideway Care offers the best healthcare advertising and marketing services. Our experts will help you with every step, from planning to execution.How to Conduct Keyword Research for Local Medical SEO: The Ultimate Guide
Written by Jeff Tormey on . Posted in Animated Explainer Videos.
What Is Local Keyword Research, And Why Is It Important?
Local keyword research is finding and evaluating keywords relevant to your business’s products or services in a specific geographic area. For example, healthcare centers that provide services for “physical therapy near me” or “chiropractors in Los Angeles.” Some benefits of conducting local keyword research include:- 1. Increased Visibility: When you target local keywords, you’re more likely to appear in local search results.
- 2. Relevant Traffic: Visitors who are already interested in what you offer are more likely to convert than those who aren’t.
- 3. Lower Competition: There is less competition for local keywords because most businesses aren’t targeting them.
- 4. Greater Opportunities for Top Rankings: Ranking high for local keywords can substantially increase website traffic.
- 5. Enhanced Customer Experience: Providing relevant information about your business to customers when looking for it is vital to providing an excellent customer experience.
- 6.Greater ROI: Local keyword research is one of the most efficient and effective ways to improve your website’s visibility and drive more qualified traffic to your site.
Steps Involved in Keyword Research for Local Medical SEO
1. Identify Your Target Audience and Their Location
Before conducting keyword research, you need to identify your target audience and their location. Who are you trying to reach with your medical SEO campaign? What city, state, or region do they live in? Once you know your target audience and where they’re located, you can begin to brainstorm potential keywords.2. Gather Keywords Related To Your Business and Location
There are several ways to generate keyword ideas. Start by brainstorming potential keywords yourself, then use a keyword research tool like Google AdWords Keyword Planner or Moz Keyword Explorer to get more ideas. Be sure to include both general and long-tail keywords in your list. Read more: Multilocation Marketing in Healthcare: The Biggest Challenges for Providers3. Prioritize Your Keywords Based on Relevance and Difficulty
Some ways to prioritize your keywords include: – Relevance: Start by targeting the most relevant keywords first. These are the keywords that are most closely related to your medical practice. – Search volume: Keywords with higher search volumes tend to be more competitive, but they’re also more likely to generate traffic. – Competition: Targeting less competitive keywords can help you get your website to rank higher on search engine results pages (SERPs). – Difficulty: Keywords with high difficulty scores may be more challenging to rank for, but they can also generate more traffic and leads. For the best medical SEO services, contact Guideway Care. We are a digital marketing agency specializing in healthcare, and we would be happy to help you with your keyword research.Bariatric Surgery Center Accreditation: A Life or Death Decision
Written by Jeff Tormey on . Posted in Bariatric Surgery.
MBSAQIP Accreditation, Private Insurers, and the Future for Medicare Patients The clear results of the study show significant benefits for the more than 700 bariatric surgery centers currently accredited by the program. With the release of these unprecedented findings comes confirmation that private insurers are placing value on patient outcomes by requiring they choose an accredited facility. As CMS continues to align alternative payment initiatives with value-based, outcomes-driven care it is likely they will revisit the issue of accreditation for bariatric surgery centers, possibly reversing the 2013 decision to lift the requirement for Medicare patients. New MBSAQIP Standards Effective October 2016 The MBSAQIP will be presenting a new accreditation Standards Manual 2.0 in October of this year. Take a sneak peek at the new manual and register to attend the Guideway Care August webinar for additional details on tools to ensure you meet these new standards, including patient engagement strategies from Guideway Care.
Sequence as a Solution to Satisfy Requirements of Accreditation Sequence offers best-in-class patient engagement solutions throughout the patient experience. The following core standards for MBSAQIP accreditation fall into the three stages of the patient experience managed using Guideway Care suite of solutions featuring the Sequence platform. Patient Acquisition Core Accreditation Standards: 1. Case volume, patient selection, and approved procedures by designation level 2. Commitment to quality care Patient Management Core Accreditation Standards: 3. Appropriate equipment and instruments to care for at-risk patients with special needs 4. Critical care support 5. Continuum of care Patient Retention and Results Core Accreditation Standards: 6. Data collection 7. Continuous quality improvement Guideway Care solutions are designed to manage the relationships among the patients and care team members while also managing the workflows associated with each stakeholder along the patient’s journey to better health. Ask about: • Digital marketing services including SEO and PPC campaigns • Healthcare-specific website design, development, and hosting • Online Seminar video production and hosting • Lead Intake Forms configured to capture details necessary to convert leads to patients • Customizable Patient Intake Forms that provide detailed information about the patient from the initial onboarding stages and allow care team members to identify and assess patient data and manage risks from the beginning of the patient and provider relationship • Dedicated Medical Call Center and 24/7 NurseLine to support patients and assist care teams • Messaging, reporting and engagement functionality to keep multidisciplinary care team members aware of real-time updates to the patient’s status, including critical care needs Sequence cloud-based patient relationship and performance-optimizing workflow management platform featuring: 1. Configurable care pathways, customizable permissions settings for care team members, Care Transition module for post-discharge follow-up and risk mitigation, and complete patient engagement strategies throughout the care continuum 2. Integration with an organization’s existing IT infrastructure and EMR technology to provide real-time contextual views of patient data, allowing care teams to continue to modify the care plan to ensure optimal quality outcomes Call today to assess your readiness to comply with MBSAQIP accreditation standards and learn more about the patient engagement and outcomes management advantages offered by the Guideway Care suite of solutions. Register today for the next webinar in the Guideway Care series.
Webinar Topic: Sequence Is Your Patient Engagement Solution Host: Hayley Kenslea Date: Thursday, August 11, 2016 Time: 2:00 PM EST
Learn more about Guideway Care by calling 888.986.3638 or visiting our website at https://www.sequencehealth.com.









